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This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License
Article
Development of Bedulu Village Towards Future Tourism
Author(s)
Ni Komang Nariani
I Komang Gde Bendesa, Made Budiarsa
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DOI:10.17265/2328-2185/2019.03.008
Affiliation(s)
International Bali Institute of Tourism, Bali, Indonesia
Udayana University, Bali, Indonesia
ABSTRACT
Tourism is one of the largest
industries in the world and a promising sector to boost a country’s growth. Bedulu Village in
Gianyar Regency, Bali, is a
village with high tourism potential. The village has
beautiful natural scenery and archaeological heritage sites, which enable tourists to enjoy culture, nature, pilgrimage,
and educational tourism. Although some efforts have been made by the locals to
improve the quality of tourism, the management of tourism in Bedulu Village is
still handled sketchily using a simple system, in addition to a lack of proper
human resources and infrastructure. Therefore,
Bedulu Village still requires further development for potential tourism
attraction in order to become quality tourist destination in
the future. The purpose of this study was
to analyze the current situation of tourism in Bedulu and determine
the necessary development needed for future tourism in Bedulu Village. The data collected from the object of research were
analyzed using descriptive-qualitative analytical method. The results from this study are: While Bedulu Village has
been adequately prepared in terms of tourist attractions and tourist
accommodation, it is
still in need of further development in areas, such as infrastructure,
marketing, and the empowerment of local community. This will allow the village
to stay competitive in the face of mass tourism of nearby places, like
Ubud and lead to community’s welfare, which in turn will secure future tourism
of Bedulu Village.
KEYWORDS
development, community-based tourism, future, empowerment
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