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This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License
Article
Author(s)
Joshua E. Lou
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DOI:10.17265/2162-5298/2022.03.001
Affiliation(s)
Oxford Academy, Cypress, California 90630, United States
ABSTRACT
WEEE (Waste Electrical and Electronic Equipment), also called e-waste, has become the world’s fastest-growing waste stream but only has a 17.4% recycling rate according to the Global E-waste Monitor 2020. The collection rate for sWEEE (Small WEEE), e.g., used mobile phones, is even lower than 10% due to stockpiling at home and improper disposal via the general waste or private informal channels. The purpose of this paper was to (a) review how the TPB (Theory of Planned Behavior) was applied in the literature related to consumer behavioral intention for WEEE recycling and determine the most significant TPB predictors by comparing their standardized influence coefficients across various studies, and (b) identify additional behavior determinants specific to sWEEE recycling and thus develop a new TPB-sWEEE theoretical framework by integrating the TPB model with these new determinants in order to improve the predictability of consumers’ sWEEE recycling behavioral intention. This paper reviewed over 30 peer-reviewed studies from Scopus and high impact factor journals and led to the following three key findings: (a) More variables of recycling behavioral intention determinants such as the size of WEEE need to be considered; (b) Eight sWEEE-specific behavioral determinants have been identified and included in the newly developed TPB-sWEEE model, including consumers’ Sentimental Attachment, Data Security Concern, Economic Incentives, and How-to Knowledge; (c) For some sWEEE-specific determinants, their extent of influence differs across various regions and countries. This paper contributes to the sWEEE-specific consumer recycling behavior theoretical framework to fill the existing gap in the literature and provides recommendations through the new model for research-based behavioral intervention strategies and policy designs globally.
KEYWORDS
WEEE, sWEEE, e-waste, consumer recycling behavioral intention, TPB, determinants, TPB-sWEEE theoretical framework.
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