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Article

Open Access

Supply Chain Collaboration in Emerging Economies Moroccan Food, Textile and Leather Industries

Author(s)

BELHSEN Nour-Eddine, SENTEL OUSSAMA, BENMBAREK Houda

Full-Text PDF Download XML 1337 Views

DOI:10.17265/1537-1514/2013.06.005

Affiliation(s)

BELHSEN Nour-Eddine, Associate Professor, Department of Marketing and Logistics, High School of Management.
SENTEL OUSSAMA, Ph.D. candidate, Department of Marketing and Logistics, High School of Management.
BENMBAREK Houda, Ph.D. candidate, Department of Marketing and Logistics, High School of Management.

ABSTRACT

The aim of this research is to examine the collaborative behaviors of key suppliers and its effects on logistics and organizational performance of food, textile, and leather industries in an emerging economy: Morocco. The qualitative study and quantitative one are done. Techniques of content analysis are applied using Nvivo 9 software for the first study. Survey research and structural equation modeling using LISREL 8.7 was done for the second one. The results of qualitative study indicate that the concepts used are mainly important in industries. Supply chain collaboration affects strongly logistics performance rather than organizational performance. Also, Logistics performance has a great effect on organizational performance. One of the aim limitations of the current research may have been the nature of scale chosen. Logistic and organizational Performance is formative factors not reflective measures. Moreover, we should distinct those construct into qualitative and quantitative dimensions. In order to achieve greater organizational performance, more attention should be paid on logistic performance more than supply chain collaboration.

KEYWORDS

collaboration, logistics performance, organizational performance, emerging economy

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