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This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License
Visual Design and Instructional Effectiveness
Seda Khadimally
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DOI:10.17265/1539-8072/2016.08.001
School of Advanced Studies (SAS), University of Phoenix, Arizona, U.S.A.
The paradigms of old media are replaced by new forms of creativity and delivery of content by those who strive to enhance innovative ways of communication and learning based on universally accepted guidelines. These ubiquitous rules of design are what scholars in the field of call as the principles of design. Particularly when instructional effectiveness of a new message is under close lens, instructional designers unanimously accept and implement these design principles in the process of planning and designing products for consumers and/or learners. With today’s digital revolution and technological break-throughs, instructional designers need to keep seeking new forms of design, communication, and learning with various forms of instructional media and innovative, technology-rich design techniques. Given this educational milieu in an ever-growing digital world of learning and instruction, this paper will focus on eliciting some of these most innovative and outstanding instructional design (ID) products and evaluate their effectiveness in learning and teaching environments based on an array of ID principles generally accepted by the scholars of the field.
visual design, instructional design (ID), communications, learning, teaching,English as a Second Language (ESL), ESL learning and teaching environments, adult learners
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