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This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License
Article
The Effects of Business Intelligence on Strategic Management of Enterprises
Author(s)
Ezgi Dinçerden
Full-Text PDF
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DOI:10.17265/2328-7144/2016.02.002
Affiliation(s)
Ezgi Dinçerden, Ph.D., MOS master instructor, Marmara University, Istanbul, Turkey.
ABSTRACT
Discipline of informatics must contain one of the significant issues that need to develop for especially processing systems of large-scale enterprises. At this point, a well-designed business intelligence (BI) system, which includes a structure of regular business activities and analyses within whole an enterprise, requires to manage stored data and transform the data into information as an output and forecasting targets and provide sustainable growth for an enterprise or an organization. Information systems (IS) support to constitute these processes by using the information technologies (IT) that cause to capture data which will be transformed into information and integrate whole subsystems that need to develop for all departments of the enterprise. BI tools organize all parts of these business analysis and processes and effect on the top management level of enterprises or organizations. Decision makers at the top-level of management must use these information and knowledge to orient future decisions for the enterprise that includes investments, company policies, precautions for the future negations, etc. This study shows that the BI is not only an IS, but also reinforcement for strategic decisions of the enterprises and/or organizations.
KEYWORDS
business intelligence (BI), information systems (IS), information technologies (IT), data, data mining, data warehousing, business systems, strategic decisions
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References
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