Translation Strategies for Economic Diagrams Under the Guidance of Functional Translation Theory

This paper focuses on the translation of diagrams in the German economics work Management in Small and Medium-Sized Enterprises, employing Reiss’s functional translation theory. It primarily analyses translation strategies for vocabulary, titles, and units in economic diagrams. As a visual medium closely related to the content of the text, ensuring consistency between the source text and the translated text, as well as effectively handling elements such as diagram titles, coordinate units, and annotations to clearly convey the original information, is the core issue addressed in this study. The paper begins with an overview of the main achievements of Reiss’s functional translation theory, followed by an analysis of the importance, classification, and challenges of diagram translation in economic texts. On this basis, the study proposes a series of specific translation solutions, summarizing different strategies at the lexical and syntactic levels to achieve a more accurate transmission of information.

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