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Problems of LSP-Didactics Shown in Case of  Specialized Genre of Touristic Websites



Author(s)

Annikki Koskensalo

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DOI:10.17265/1539-8080/2014.07.001

University of Turku, Turku, Finland

The purpose of the paper aims at trying to define genre in general and particularly in describing specialized genres like digital genres in case of touristic websites. There are a lot of problems in order to get clear categories and characteristics of the fuzzy subject because of genre-hybridism, individualization, genre-colonization, genre-combination, inter-textuality, multi- and trans-genericity. The topic deals with problems of LSP-didactics shown in case of the specialized genre of touristic websites. The method is inductive, descriptive, and analytical. The empirical transdisciplinary method-mix consists of methods developed by Bhatia (applied genre analysis), Askehave and Nielsen (digital genre analysis), Heyd (two-level analysis model of CMC genres), Herring (web content analysis), Androutsopoulos (language analysis in SNS and CSS), Santini (analysis of genre hybridism and individualization), Marti and Stengel (functional analysis of Web 2.0 applications). The achievement of this article will be a better understanding of digital genres in case of touristic websites within frame conditions like globalization, localization, transculturality, and usability.

LSP-didactics, digital genres, genre colonization, touristic websites, usability