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Mass Media, Women and Education Towards Equalitarism and No Discrimination in Mexico: The Case of the News Agency “Comunicación e Información de la Mujer A.C.” (CIMAC)



Author(s)

S. Gallur Santorun, B. García Orosa

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DOI:10.17265/1539-8080/2015.11.010

Universidad Autónoma de Ciudad Juárez, México Universidad de Santiago de Compostela, Spain

Nowadays the media in México are suffering so many changes due to the different situations related to the “war on drugs” started in 2006 by the Presidente Felipe Calderón. At the same time, women are living an exclusion from the media due to the sexism that exists in the society. However, some media in the country are trying to create a new paradigma of social communication, integrating news about women in the news gathering and in their agenda, creating then an example for the new generations in the country and in all Latin American countries. A perfect example of this is the mexican news agency Comunicación e Información de la Mujer A.C. (CIMAC), which is changing the traditional ways of doing journalism, thanks to the questioning of the accepted forms of news production, news gathering, and news making, placing women as the center of their news production routines. With this new attitude towards gender communication CIMAC is teaching mexican society important values such as respect, no discrimination related to gender and the equalitarism. This research is a thorough analysis of the main work of CIMAC related to one of the most shocking crimes in México towards gender, the feminicide of Ciudad Juárez, and the cover that this media has done from 1999 to 2009.

mass media, women, education, equalitarism, México